Scott Nestler, an
experienced operations research analyst transitioning from the Army to the
private sector, Chair of the Analytics Certification Board at INFORMS, and
friend to Burtch Works, shares some thoughts on the Certified
Analytics Professional (CAP) program.
CAP, Schmap. What’s
That?
The Certified Analytics Professional (CAP) program has been
in existence since the spring of 2013, after a couple of years in
development. Since launch, participation
has steadily grown; over 10% of the Fortune 100 companies now have at least one
CAP on their staff. Here is some
information about the program that might be of interest to both individuals
seeking to distinguish themselves from the crowd and employers searching for qualified
analytics talent.
It’s Not Just an Exam
(There are Four Other E’s)
Many of the questions we receive are about the Exam that is part of the CAP
certification program. While exams are
understandably a source of concern to many, there are other components to the
program. Collectively, we refer to these
as “The 5 E’s.” The others include 3-7
years of Experience in the analytics
field, with respect to Education, at
least a Bachelor’s degree. Additionally,
there is a requirement for the verification of Effectiveness of soft skills by a current or former employer or
client. Finally, certificants must agree to a Code of Ethics, as described in this CIO Magazine article. Therefore, CAP is a well-rounded program of
continuous professional development, not just a one-time event.
Now, about that practice-based Exam … you get 3 hours to complete 100 multiple-choice questions,
based on typical tasks performed and knowledge applied by analytics professionals.
The Job
Task Analysis identifies 7 domains as shown in the table below; weights
represent the number of questions in each area. It is available as a computer-based test at
over 700 locations through Kryterion. Pencil-and-paper exams are available in
conjunction with INFORMS conferences. Oh, and you get to use a 4-function
calculator that we provide.
A Brief Primer on
INFORMS
INFORMS stands for the Institute
for Operations Research and Management Science; a professional organization
with over 11,000 highly educated (50% PhD, 95% earned or pursuing MS)
members. About half are academics while
the remainder is split between practitioners and students. While based in the
United States, about 20% of the membership is located in Europe or Asia.
Although INFORMS has been viewed by some as being traditional
and academic in nature, that has changed since 2010, when it “caught the
Analytics bug.” The CAP certification program is just one of several analytics-related
initiatives at INFORMS, including a newly-developed Analytics
Maturity Model, Analytics Magazine, an annual Business
Analytics Conference, and Analytics
Continuing Education Courses. Also, the semi-autonomous Analytics
Certification Board includes members
from across industry, academia, and government, including some well-known
personalities in the analytics field, e.g. Tom Davenport (IIA), Bill Franks
(Teradata), Jeanne Harris (Accenture), Kathy Kilmer
(Disney), and Jack Levis (UPS).
More Information,
Please
Those interested in more information about CAP certification
can check out the CAP
Candidate Brochure or Candidate
Handbook, while employers might be interested in looking at the Employer
Guide to CAP. If you have additional
questions, please contact me, Scott Nestler, (acb@informs.org)
or Louise Wehrle, the INFORMS Certification Manager (certification@informs.org).
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